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Let's Talk Hook-up celebrates 14 years on the air


Live broadcast from Cabo is the show's seventh
in a row at the Tuna Jackpot

SAN DIEGO -- What started as a "fun thing to do" more than years ago has become Southern California's Sportfishing Voice to thousands of southland anglers. Let's Talk Hook-up, heard every Saturday and Sunday 7 a.m. to 9 a.m. on the Mighty 1090 AM celebrated the beginning of their 15th year on the air in September. The show was at Cabo Nov. 2-6 as part of a live broadcast from the beautiful Melia San Lucas, one of the host hotels of the Tuna Jackpot.

Founder and host Pete Gray's concept of a fishing talk show on the radio began in September, 1991 as a one-hour show Sunday afternoon on a small station in Carlsbad. Gray was sales manager for over 11 years at this station, and the owner told Gray as long as it didn't interfere with his job, it was fine to do the show. The first guest on the program was long range fishing pioneer Bill Poole.

Poole told Gray, "I think you have something here," and the program grew from there. The first few months, Gray said, he solicited his friends to call in to the program to make sure there were enough calls. It didn't take long for the phone lines to be packed from the start to finish of the show, and Gray knew he need to move the show to a station that would cover the entire Southern California market with its signal.

In March of 1992, Let's Talk Hook-up moved to XTRA 690, and as they say, the rest is history.

Gray quit his sales manager job and went full time as producer and host of Let's Talk Hook-up. The show skyrocket in popularity and moved quickly from one hour on Saturday morning to two hours on both Saturday and Sunday. In 2003 the opportunity to move to a bigger and better station came when The Mighty 1090 AM offered Gray the chance to broadcast on its huge signal from 7 a m. to 9 a.m. every Saturday and Sunday, where the show currently airs.

One of the best things that ever happened to Let's Talk Hook-up was when veteran actor Marty Milner joined the program as co-host in 1994.

"Marty was one of my childhood heroes. I grew up watching Adam 12, and to now be working with this superstar was a dream come true," says Gray. Marty stayed with the show until October 2004 when health problems forced him to retire.

Stepping in to fill the co-host slot was "Rock Cod" Rick Maxa, as he is affectionately known as on the show. Maxa had been a part of Let's Talk Hook-up for over nine years as the telephone screener, and helped fill in on the air in Pete Gray's absence. Maxa was only 14 years old when he started with Let's Talk Hook-up. His dad would drive him to the show every Saturday and Sunday until he was 17. Rick also works as a sales representative for Western Outdoor News, but still manages time to get in plenty of fishing time.

Let's Talk Hook-up features different experts guests on every program, and has the best fishing reporters from southern California and Baja waters. Join in on the fun and excitement of Let's Talk Hook-up, heard from Santa Barbara to San Diego every Saturday and Sunday 7am to 9 am on the Mighty 1090AM, or you can listen anywhere in the world at HYPERLINK "http://www.hookup1090.com" www.hookup1090.com